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I’m Not Just Doing Hair. I’m Building a Brand.
When people ask me what I do, I don’t just say “I do hair.” I tell them I’m a businesswoman, a brand builder, and a boss in the making. Devine by Des isn’t just a salon—it’s a movement. I’m creating something that lasts, something that grows, and something that gives...
Why I Opened My Own Salon at 23—and Never Looked Back
I started doing hair out of passion, but it didn’t take long before I realized—I was built to run things. After spending time working in someone else’s salon, I saw a gap. I wanted to build a space that was youthful, vibrant, and full of energy—a space that reflected...
Behind the Chair; What Makes Devine by Des Different
I’ve been told over and over again, “You’ve got something special here.” It’s not just the styles, it’s the energy. At Devine by Des, I believe in doing hair with heart. Every client, every braid, every install gets my full attention. Why? Because I love what I do,...